Lean B2B teams

    One owner can carry the plan from evidence to usable assets.

    Vertica researches and drafts the 15-section plan, the campaign calendar and the collateral. The person who owns marketing reviews, corrects and approves, instead of writing every piece from scratch.

    Vertica plan workspace with a 15-section review and approval flowTap to open the full screenshot

    Who it is for

    Vertica fits if you…

    • Own marketing yourself, or with a small team, and need a plan you can act on.
    • Have more market and customer evidence than time to turn it into a plan.
    • Want to approve each plan section and review every asset before it leaves Vertica.

    Your job, with Vertica

    Your time goes into decisions, not drafting

    01

    No blank page

    Research and a first draft of every plan section are in place before you open it. What is left is reading and correcting.

    02

    Decide section by section

    Approve the sections that read right. The one you disagree with is refined or regenerated in place, not rewritten by hand.

    03

    Give sales something to use

    Battlecards, case studies and demo storylines come from the same plan as your campaign, so sales and marketing tell one story.

    Boundary

    Your team remains the decision-maker

    Vertica prepares plans, schedules, collateral, and supported Mailchimp drafts. Your team owns approvals, publishing, sends, and spend.

    It is software your team runs, not an outsourced marketing service.

    Request access

    Bring your next vertical plan into one shared workspace.

    Registrations are invite-only. Request your demo instance and we'll set up a workspace for your firm.

    We set up each demo instance by hand. No card needed: once your request is approved, your invitation to the workspace arrives by email.